From Canteen to Beloved Tea Brand

Since its beginnings in 1962 in Mumbai, Apsara Tea has been passionately crafting tea that brings joy to every sip. Our founder, Mr. Surajmal Jain, started with a small tea canteen in front of Apsara Talkies. We have been mastering the art of tea-making ever since. From expanding our presence to Indore to creating a natural green tea blend, we have shown perfection every year.

Our journey from a canteen to one of the most beloved tea brands across India shows our commitment to quality, taste, and customer satisfaction. With more than 25 years of experience, our exceptional team knows how to deliver a delightful experience with every cup of Apsara Tea. We always keep our customers' love at the forefront and continue making the perfect tea blends.

Additionally, we offer a wide range of packaging options. Whether you prefer our elegantly designed packaging or wish to create your own, we are here to meet every need.

Investing in Apsara Tea means investing in tradition, quality, and customer satisfaction. That’s why Apsara Tea is one of the most loved brands in Indian tea.

Since its beginnings in 1962 in Mumbai, Apsara Tea has been passionately crafting tea that brings joy to every sip. Our founder, Mr. Surajmal Jain, started with a small tea canteen in front of Apsara Talkies. We have been mastering the art of tea-making ever since. From expanding our presence to Indore to creating a natural green tea blend, we have shown perfection every year.

Our journey from a canteen to one of the most beloved tea brands across India shows our commitment to quality, taste, and customer satisfaction. With more than 25 years of experience, our exceptional team knows how to deliver a delightful experience with every cup of Apsara Tea. We always keep our customers' love at the forefront and continue making the perfect tea blends.

Additionally, we offer a wide range of packaging options. Whether you prefer our elegantly designed packaging or wish to create your own, we are here to meet every need.

Investing in Apsara Tea means investing in tradition, quality, and customer satisfaction. That’s why Apsara Tea is one of the most loved brands in Indian tea.

The inception of Apsara Tea

Apsara Tea's journey began in 1962 in Bombay (now Mumbai), where the late Mr. Surajmal Jain established a tea canteen right in front of Apsara Talkies.

Name Story

Late Mr. Surajmal Jain's tea canteen gained popularity in no time. Motivated by the success, Mr. Jain decided to launch his tea brand. 

The canteen, famously situated in front of the Apsara Talkies, became synonymous with quality and taste. In 1964, Apsara Tea was born.

Brewing Success from Mumbai to Indore

In 1990, Apsara Tea boldly launched new products and expanded its presence to Indore, marking an incredible journey from scratch to success.

A New Era for Apsara Tea

It was the year 2000 and a new era for Apsara Tea. Apsara Tea expanded its distribution network and launched tea variants for a diverse audience. 

Apsara Tea a decade later

Apsara Tea had gained massive love from customers by the year 2010 and became a popular household name. It scaled its operations and continued to win the hearts of people.

Innovation and Experimentation

Between 2012 and 2016, Apsara boldly embraced change and innovation. It captivated the hearts of consumers by pioneering industry trends like green tea and premixes. With each innovation, Apsara consistently delighted customers. 

Bagged tea was now every Apsara loyalist's favorite.

Beaming on Glory

It was a time of glory for Apsara. Apsara Tea launched itself in Mumbai in 2017 and Bengaluru in 2018.

Apsara’s New Look

It was now time for Apsara Tea to enter the world of brand power. Apsara revamped its packaging and reentered the market with a new and fresh look.

Expanding and Excelling

Today, Apsara Tea has established its presence across states like Madhya Pradesh, Maharashtra, Gujarat, and Orissa. It has a vast network of 100+ distributors and 10,000 retailers.

Our Certificates

Our commitment to delivering customer satisfaction and high-quality products has earned us these certifications. Our products are certified by leading industry standards, ensuring that you enjoy every cup of tea. We adhere to strict quality testing and control to avoid any unwanted effects.